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market leadership and profitable revenue growth
   
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Articles & Books:
Andersen&Partners publishes regularly our research results and implementation experiences.
In 2008 Professor Dr. Thomas Ritter, CBS, and Henrik Andersen, Andersen&Partners, published the book on CUBEical Thinking: "Inside the Customer Universe: How To Build Unique Customer Insight For Profitable Revenue Growth And Market Leadership"; Read book quotes HERE
For more information:
www.wiley.com
Previous publications include the books ”CRM Strategi. Implementeringens 7 Trin” www.borsensforlag.dk and ”The CRM Handbook” published by PriceWaterhouseCoopers in 1999/2000.
For articles and papers written together with Professor Dr. Thomas Ritter, CBS, see www.cbs.dk/bmp under “BMP Resource Base"
 

© Andersen&Partners 2009